This is the full press release from Josh Hedges at Zuffa.ÿ Zuffa has teamed up with the company that created Survivor, to develop a reality MMA show to be pitched to media moguls very, very soon.ÿ Read More for the full press release…
Contact:ÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿ
ÿJack Taylor, 702-221-4790; or, 702-349-0176, Ultimate Fighting Championship
ÿRachel Barney, 818 380 8000, LMNO Productions
ÿ
ULTIMATE FIGHTING CHAMPIONSHIP, LMNO PRODUCTIONS
READY TO “GET IT ON” IN PRIMETIMEÿ
Leading mixed martial arts sports company to expand brand into mainstream TV
ÿÿÿÿÿÿÿÿÿÿÿ LAS VEGAS, April 24, 2002..Officials of the Ultimate Fighting Championship (UFC) and LMNO Productions of Los Angeles, Calif., today announced they have signed an agreement to bring UFC to broadcast television.
The Ultimate Fighting Championship is the worlds pre-eminent fight promotion that brings together world-class, mixed martial artists (MMA) from disciplines such as karate, jiu-jitsu, boxing, kickboxing, wrestling, sumo and others in a quest to become an ultimate fighting champion.
“The UFC is the only real fighting sport that is available to fans on every pay-per-view television platform in the
LMNO `s CEO Eric Schotz said his company will develop multiple ideas for broadcasters including a weekly program as well as a large scale network reality series. “Ultimate Fighting is a quality brand name sport that until now was virtually untapped onÿ network or cable TV.” Schotz said, “Ultimate Fighting Championship is a rare blend,” he added. “It has all the entertainment value of WWF, but it is completely real. There is nothing like it on the air.”
UFC/LMNO Productions – add one
The UFC was purchased in January 2001 by Zuffa LLC ofÿ Las Vegas, Nev. The new owners, Frank J. III and Lorenzo J. Fertitta designed a marketing strategy to take the UFC to pay-per-view television prominence and into the mainstream of sports in the
The once “no holds barred” sport has made a dramatic transformation since Zuffa took over in 2001. In addition to new rules and new fighters, the sport is now officially sanctioned by the Nevada State Athletic Commission and the New Jersey Athletic Control Board.
Now the fans cant get enough . After two sellouts in
LMNO (Leave My Name Off) Productions is one of the foremost providers of reality-based programming for network, cable and syndicated television.ÿ Some of its high-profile credits include the FOX series, “Boot Camp”; the CBS series “Kids Say The Darndest Things,” hosted by Bill Cosby; the FOX series, “Guinness World Records: Primetime”; and “Behind Closed Doors With Joan Lunden.”ÿ Currently, LMNO is producing the series “I Want A Husband: Alaska” for FOX; the new primetime series, “Sidelines,” for ESPN; the third season of “Behind Closed Doors With Joan Lunden” for A&E; “Final Justice” for Lifetime; “Intuition” for the Game Show Network; “Cold Clues” for Court TV; “Travel Channel Secrets,” “Best of” and “Destination Earth” for the Travel Channel as well as several hours of programming for Discovery Health Channel.
ÿÿÿÿÿÿÿÿÿÿÿ (more)
The Ultimate Fighting Championship, headquartered in
###